---
title: "Knowledge Base & Help Centres"
description: "Creating your customer education hub"
url: "https://www.clueso.io/cluebooks/building-a-customer-education-program--knowledge-base-help-centres"
updated: "2026-09-11T08:57:51.740Z"
---

# Knowledge Base & Help Centres

Creating your customer education hub

## 1.1 Why Knowledge Bases Matter

What you're building: A central hub that organizes and delivers your educational content at scale.

### 1. Organized Learning Journeys

> **Note:** Enables self-paced discovery

> **Note:** Structures content progression

> **Note:** Guides users to relevant content

### 2. Scalable Education

> **Note:** Supports growing user base

> **Note:** Enables consistent experiences

> **Note:** Facilitates content updates

> **Note:** Automates certification

### 3. Measurable Impact

> **Note:** Tracks learning progress

> **Note:** Identifies content gaps

> **Note:** Measures engagement

> **Note:** Proves business value

---

## 2.1 Best Tools for Knowledge Management

What you're choosing: The right platform for your education hub.

### 1. Skilljar

**Quick Overview:** Dedicated customer education platform with robust analytics and integration capabilities

**Best for:** Companies building comprehensive customer academies with certification programs

**Key Features:**

> **Note:** Custom learning paths

> **Note:** Built-in content authoring

> **Note:** Advanced analytics

> **Note:** Certification management

> **Note:** SSO integration

**Limitations:**

> **Note:** Higher price point

> **Note:** Complex setup

> **Note:** Requires dedicated management

> **Note:** Limited customization options

### 2. Intellum

**Quick Overview:** Enterprise learning platform with advanced content delivery and engagement features

**Best for:** Large organizations needing sophisticated learning experiences with deep analytics

**Key Features:**

> **Note:** AI-powered recommendations

> **Note:** Social learning features

> **Note:** Advanced gamification

> **Note:** Custom branding

> **Note:** Enterprise integrations

**Limitations:**

> **Note:** Enterprise pricing

> **Note:** Implementation complexity

> **Note:** Technical expertise needed

> **Note:** Resource-intensive setup

### 3. Gainsight

**Quick Overview:** Customer success platform with integrated learning management capabilities

**Best for:** Teams wanting to tie customer education directly to customer success metrics

**Key Features:**

> **Note:** Customer health tracking

> **Note:** Journey orchestration

> **Note:** Success planning

> **Note:** Usage analytics

> **Note:** Education workflows

**Limitations:**

> **Note:** Limited LMS features

> **Note:** CS platform focus

> **Note:** Complex analytics

> **Note:** Broader tool than needed

| Feature | Skilljar | Intellum | Gainsight |
| --- | --- | --- | --- |
| Custom Learning Paths | ✓ | ✓ | Limited |
| Content Creation Tools | Basic | Advanced | Limited |
| Analytics | Advanced | Advanced | Advanced |
| Certification | ✓ | ✓ | Limited |
| Customer Success Integration | Limited | Limited | Advanced |
| White-labeling | ✓ | ✓ | Limited |
| Price Range | $$$ | $$$$ | $$$$ |
| Implementation Complexity | Medium | High | High |

**Choose Skilljar when:**<<br>>→ Building a customer academy is priority<<br>>→ Certification programs are needed<<br>>→ Content organization is key focus<<br>>→ Mid-range budget available<<br>><<br>>**Choose Intellum when:**<<br>>→ Training content is required for customers as well as partners<<br>>→ Advanced features are required<<br>>→ Social learning is important<<br>>→ Certification programs are a big priority<<br>><<br>>**Choose Gainsight when:**<<br>>→ Customer success is primary focus<<br>>→ Education ties to success metrics<<br>>→ Existing CS platform user<<br>>→ Broader tool suite needed

## Knowledge Base & Help Centres

Creating your customer education hub

With videos, courses, and in-product guidance in place, you need a central platform to organize and deliver all this educational content. Knowledge management platforms serve as your education command center, where content is organized into learning paths, progress is tracked, and impact is measured.\<
\>Think of it as your customer education library, complete with organized shelves, reading rooms, and a helpful librarian who knows exactly what each reader needs. It transforms scattered content into structured learning journeys that drive customer success.

Build a centralized hub where users can easily find your education resources.